luxury kite safari founder Martha kitesurfing remote lagoon Local Secrets XP
Our Story

Built by a Luxury Brand Director Who Couldn't Find the Kite Trip She Wanted — So She Created It

Our Origin

The Founder's Story

Martha spent a decade as a Brand Director at Louis Vuitton, Richemont, and Sephora in Europe. In the corridors of high fashion and heritage luxury, she mastered the art of the "unforgettable experience."

After discovering kitesurfing, she became obsessed with the wind, the salt, and the speed. But as she traveled the globe, she was consistently disappointed by the gap between sterile corporate "luxury" — which felt soulless — and genuine local authenticity, which often lacked the necessary polish and logistics for a discerning traveler.

She founded Local Secrets XP to bridge this gap. As a premier luxury kite travel and kite safari company founded on the principles of high-end curation, Martha's vision combines world-class logistics with the raw, secret spots only locals know.

Martha founder Local Secrets XP luxury brand background editorial portrait
The Ethos

Our Philosophy — Local, Not Tourist

restaurant

Deep Immersion

We don't do mass-market. We do deep immersion. "Local" means eating where the locals eat, often in private homes or tucked-away beach shacks that never see a tour bus.

explore

Off the Map

Kiting the spots they keep off the digital maps. We utilize local knowledge to find the lagoons and breaks that stay empty even in peak season.

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Wind Rhythm

Moving at the rhythm of the wind. Our itineraries are fluid, dictated by the elements rather than a rigid clock, ensuring we are always at the best spot at the perfect time.

small group kitesurfers pristine sandbar sunset boutique kite expedition Local Secrets XP
Operational Standard

Why We Cap at 8 Riders

Exclusivity is our operational standard. By limiting our expeditions to just eight riders, we transform a trip into a masterclass.

  • star High-Touch Coaching: Pro coaching from world champions who focus on your specific progression.
  • eco Fragile Access: Access to delicate ecosystems and remote lagoons that simply cannot handle crowds.
  • bolt Agile Movement: A group of eight can mobilize in minutes when the wind shifts, ensuring no session is missed.

Our Destinations Are Not on Any Booking Platform. On Purpose.

You won't find us on GetYourGuide or Viator. We maintain a direct curation model to ensure every guest is a fit for the group dynamic and every spot remains a secret. We protect the experience by protecting the guest list.

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The XP Community

The Club

The Local Secrets XP Club is a community for those who view kiting as a lifestyle, not a hobby. Members enjoy priority access to upcoming departures, connection to a global community of passionate riders, and rewards for multiple expeditions.

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